The Truth About Hustle Culture - How To Get Results Without Burning Out

Imagine that you knew exactly how many hours it would make a million dollar business.

Let’s say that you knew it would take 1000 hours exactly to build that business, what would your next move be?

You’d probably get right to work, push 12 hours of work a day, and do that almost every day until you’ve hit 1000 hours.

Months of poor sleep, neglect, and grind - but it’s all worth it because you KNOW that at that 1000 hour mark you’ll have that million dollar business.

What about the opposite end of the spectrum - what if you could get rich quick - build a million dollar business with only 10 hours of work instead of 1000? You just need to find the right system!

Both of these mindsets are very appealing because they’re SIMPLE.

According to hustle culture, success is yours if you work hard enough.

According to “get rich quick” people, success if yours if you just find the perfect opportunity.

And depending on what your existing beliefs are, you’ll gravitate more towards one side or the other.

Because of human nature you’re attracted to simple things that confirm your bias

This simple thinking is attractive because it confirms your existing beliefs

This is called “confirmation bias”

You’ll gravitate towards hustle culture or get rich quick culture depending on what your existing biases are.

But, neither side has it right.

Here’s what hustle culture gets wrong:

1. Unending pressure in work only leads to burnout no matter what the hustlers do. This will inevitably lead to failure. Inability to stop cycles of action.

2. Hustle culture invalidates quick results, which will sometimes happen and you need to prepare for them.

3. Hard work DOESN’T guarantee success if you’re applying it to the wrong opportunity.

What about the other side of the spectrum, the “get rich quickers”?

Everyone secretly wants to get rich quick. We all wish this was easy to accomplish. You actually can get rich quick, but you can’t depend on it. 3 things you need to be aware of with “getting rich quick”:

1. Just because one person gets rich quick doesn’t mean you will. 1 person could have gotten rich on something overnight, but they didn’t show the 99 other people that failed. This sets false expectations for the whole marketplace.

2. Get rich quick culture sets you up for failure, which will compound. This “compounding emotional baggage” will lead to your failure.

3. It sets you up for shiny object syndrome, so you jump ship before anything reaches fruition.

You don’t have to pick one side or the other.

There’s a middle way: results oriented thinking.

Results oriented thinkers grind to build high profit systems that require LESS work.

Hustle culture people are bad at this because they struggle with the concept of less work.

They will ignore opportunities that result in more profit on less work because they’re almost compelled to grind, even though grinding can be counterproductive if it’s applied to the wrong opportunity.

Get rich quickers, on the other hand, are TOO sensitive to easy work opportunities. The problem is, they’re more interested in finding a good opportunity than actually working on that opporunity.

Profitable businesses come when work is applied to a highly profitable systems.

But, if you’re only interested in getting rich quick with no work, no matter how great the system is, you will FAIL because you’re unwilling to apply labor to an opportunity.

Here are the 3 chracteristics of the results oriented thinker:

1. They’re honest and rational about exciting opportunities.

2. They take massive action and work hard but analyze their results.

3. They take what they learn from 2, adjust, adapt, and persist.

There’s this phenomenon of people running businesses online who constantly move from business model to business model every few months or so.

They jump from shiny object to shiny object after each one fails.

But, after their 5th “Shiny object”, their business takes off, seemingly overnight.

In reality this “overnight success “ came from them learning these other skills along the way. So it’s more like a 3-year success.

Save yourself the expensive lessons and the emotional roller coaster ride of this phenomenon by sticking with one thing and applying what you learn.